As crypto continues to redefine the global financial landscape, the Trump family has emerged as an unexpected but determined player. World Liberty Financial (WLF), the company linked to Donald Trump, unveiled its $WLFI cryptocurrency project, with a surprising revelation to say the least: the Trump family could grant themselves up to 75% of the profits from this cryptographic adventure . This announcement caused a sensation, raising questions about the economic and political implications of such a project.
When the Trump family takes over
The $WLFI project, officially launched this week, is not just a simple crypto operation. In reality, it is a perfectly orchestrated strategy which allows the Trump family to take a dominant position in a booming sector.
According to the “golden document” published by World Liberty Financial, Donald Trump and his entourage are set to receive a colossal share of the net revenue generated by the project, approximately 75%.
This distribution is not trivial. In terms of numbers, that’s 22.5 billion tokens, valued at $337.5 million.
In fact, this project places the Trump family at the heart of discussions, not only for their growing influence on the digital economy, but also for how they could capitalize on the rise of crypto for personal use.
At first glance, everything seems to fit together with surgical precision: the active promotion of the project by the family, coupled with a total absence of legal responsibilities within the company.
The hidden side of a crypto empire
One of the most surprising elements of this initiative is the way in which the Trump family has maintained an apparent distance from the operations of World Liberty Financial.
Officially, neither Donald Trump nor those close to him have a formal role in the company. They take no legal responsibility if something goes wrong.
However, their influence, both on the project and on the media sphere, is undeniable. The positioning of Trump as “the main defender of crypto” and his sons as “ambassadors of Web3” demonstrates a skillful strategy, combining visibility and legal disengagement.
World Liberty Financial, often described as a “crypto bank”, intends to offer various services such as borrowing, lending, and investing in digital currencies.
In short, a model that aligns with the rapid evolution of decentralized financial services (DeFi). The project, despite a modest start – 12.9 million dollars raised out of the 300 million hoped for – attracts attention not only for its ambition, but above all for its potential for substantial profits for a handful of individuals.
The financial structure of the project also raises questions. The remaining 25% of net revenue does not go to any philanthropic organization or community initiative, but goes to Axiom Management Group, a company led by co-founders Chase Herro and Zachary Folkman, both of whom already have a strong foothold in the crypto sector.
Crypto and power: what implications?
Beyond the impressive figures, this initiative raises broader questions. What does the entry of such a controversial political figure into the crypto world mean? From an economic point of view, this project could allow the Trump family to considerably strengthen its assets while riding one of the most promising technological waves of our time.
But the impact doesn't stop there. By seizing such a large share of World Liberty Financial's profits, the Trump family is also shaping a new narrative around crypto: one where powerful figures can, without direct commitment or accountability, influence and massively benefit from a sector still young and in full development. It is a model where political influence and technology come together in a skillfully choreographed ballet.
Crypto, often seen as a space for financial independence and emancipation from traditional institutions, here becomes a tool to solidify a political and economic dynasty. If the Trump family manages to seize 75% of WLF's revenue, it could open the door to other influential figures seeking to exploit the potential of decentralized finance for personal gain. Meanwhile, secret hands control $132 billion.
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