The speed at which Paypal integrates crypto into its ecosystem impresses. After launching its stablecoin Pyusd, the firm now deploys Paypal Links. This new feature allows you to send money by simple shared link, and soon, cryptos like Bitcoin or Ethereum. Step by step, Paypal is getting closer to its objective: connect traditional payments, stablecoins and digital active ingredients in a global, universal and simple to access platform.
In short
- Paypal launches Paypal Links, an instant payment system by personalized and secure link.
- Crypto integrated soon: Bitcoin, Ethereum and Pyusd compatible with Paypal, Veno and third -party wallets.
- Family and friendly transfers remain exempt from the 1099-K tax form, guaranteeing reinforced confidentiality.
- Pay with Crypto already allows rapid conversions to stablecoins, with 0.99 %reduced costs.
Paypal Links: a bridge between couriers and payments
Paypal who revolutionized cross -border transfers by his crypto revealed a novelty. This is a device that transforms the P2P in ultra fluid experience : Paypal Links. Concretely, the user generates a unique link, valid for ten days, which he shares by SMS, Email or DM. The recipient can pay or claim an amount in a few seconds, without complexity.
On X, Paypal summed up the ad that: ” Send and receive money as easily as a message: simply share a unique link by SMS, DM or Email. Available now in the United States, and soon in other markets ».
The figures confirm the strategic interest. The P2P volume increased by 10 % in the second quarter of 2025, while VEVMO recorded its best growth in three years. With this new tool, Paypal is not only looking for simplicity: it is also a question of acquiring new customers and extending its ecosystem.
Crypto at the heart of the Paypal strategy
The second step is clear: integrate cryptos into this new P2P flow. Users will soon be able to send Bitcoin, Ethereum and the Pyusd House Stablecoin directly via Paypal and Venmo. Transactions will be compatible with an increasing number of wallets like Metamask or Coinbase.
During the official announcement, Diego Scotti, director general of Consumer Group, said:
Whether you send an SMS, a message or an email, now your money follows your conversations. Combined with Paypal World, it is an unbeatable value proposition, appearing where people connect and making your loved ones with a total simplicity, whatever the place or application they use.
Another advantage: transfers with friends or relatives via Paypal and Venmo will remain exempt from the 1099-K tax form. A detail far from trivial because it guarantees that “personal payments remain personal”. For the crypto industry, where taxation remains a brake, this argument can seduce.
A global offensive towards the crypto ecosystem
Paypal sees big. After an American launch, Paypal Links will extend to the United Kingdom, Italy and other markets at the end of the month. Objective: to connect its network to billions of portfolios via the Paypal World platform.
The firm is not at its first try. In July 2025, she had already launched Pay with Crypto, a solution accepting more than 100 cryptos and allowing instant conversion to Stablecoins or Fiat with costs reduced to 0.99 %, a saving of 90 % against international bank cards.
Some quantified benchmarks:
- $ 1.3 billion: Capitalization of Pyusd, 11th global stable in September 2025;
- 2026: VenMo usable in store and online internationally;
- 25 years that Paypal is revolutionizing digital payment;
- 200 markets covered worldwide by its services.
By focusing on crypto, Paypal is not only looking for innovation: it prepares a global offensive where simplicity, diversity and interoperability become its main weapons.
Paypal multiplies initiatives to impose its imprint in the crypto. From Stablecoin Pyusd to P2P integration, including instant conversion, the company covers the whole spectrum. Her ambitions go even further: she also explores mining and dreams of greening bitcoin, proof that the future of payment and energy are now linked.
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