NO MORE free social networks! Here's why you could soon pay

In a recent podcast, Emile Stantina, editorial manager at Tremplin.io, spoke with Republike co-founders Julien and Étienne about whether social media should become paid. This conversation highlighted the challenges and opportunities surrounding the attention economy and monetization of social platforms.

Social networks Republike Tremplin.io

End of free: will social networks become paid?

Today's social networks, especially those based on free models, rely on the attention economy. This means that platforms maximize users' online time to collect data and sell targeted ads. This model, while effective in generating revenue, has negative consequences, including the polarization of opinions and the manipulation of users by sophisticated algorithms.

Republike therefore offers an innovative alternative, by creating a paid social network where interactions are based on positive intentions and community moderation. To do this, the platform offers two innovative concepts which are:

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  • Owner users: this system allows members of the social network to become shareholders of the platform, which encourages them to maintain and improve the social environment.
  • The moderation system: it focuses on user intent rather than content. This thus promotes respectful and constructive exchanges.

These mechanisms aim to reduce dependence on the attention economy and create a model of virtuous engagement, aligned with community values. The idea here is to move away from algorithmic dictatorship and allow users to control their online experience. According to Étienne, this approach could reduce polarization and encourage more constructive discussions.

Towards a painful transition?

Making social networks pay remains complex. While this could reduce reliance on advertising revenue and improve the quality of interactions, it could unfortunately limit access to platforms for those who cannot afford to pay. However, Emile Stantina pointed out that in the crypto world, where paid transactions and services are common, this transition could be more easily accepted.

In short, the discussion between Tremplin.io and Republike highlights the need to rethink the economic models of social networks. Whether through paid subscriptions or innovations like those offered by Republik, the goal is to create healthier and more equitable online spaces. So tell us, would you be willing to pay for your social networks?

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