Google will revise its crypto advertising policy by January 2024. Promotional activities for Cryptocurrency Coin Trusts will also be affected by these new guidelines. Details !
Crypto advertising, Google renews its conditions
Last September, Google already updated the rules relating to cryptocurrencies and non-fungible tokens (NFT). This allowed advertisers specializing in NFT games (not including gambling-related content) to advertise while respecting certain requirements.
“ Adoption ! Adoption !
Google Ads supports crypto ads starting January 29.
The following are allowed to advertise on Google
– Promotion of blockchain-based games involving NFTs
– Hardware wallet
– Cryptocurrency exchanges
Are not authorized :
– ICO Announcements
– Cryptocurrency trading signal
– NFT staking announcement »
In a Press release posted on its site on December 6, Google announced an update of “ rules relating to cryptocurrencies and related products to clarify the scope and advertising requirements for Cryptocurrency Coin Trust “.
Thus, from January 29, 2024, advertisers offering these financial products and targeting customers in the United States will be able to operate with complete freedom if they:
– meet certain requirements imposed by Google;
– and are certified by the company.
As an example of conditions, Google put forward the “ financial products allowing investors to trade shares in trusts holding large reserves of digital currency “.
Another very important point: crypto advertisers will have to comply with the laws in force in the targeted countries.
According to CoinspeakerCryptocurrency Coin Trusts are none other than Exchange Traded Funds (ETFs), these financial products which authorize investments in trusts holding large pools of bitcoin (BTC) or ether (ETH).
Seeing this news, Google could have crucial information regarding the approval of Spot Bitcoin ETFs from financial giants like Fidelity Investments or BlackRock for the month of January.
Maximize your Tremplin.io experience with our ‘Read to Earn’ program! For every article you read, earn points and access exclusive rewards. Sign up now and start earning benefits.
