While bitcoin plateaus around $91,000 after its October peak, Strategy surprises the markets with a massive purchase of more than 10,000 BTC. This bet of almost a billion dollars, in the midst of a prolonged decline, revives debates on the viability of the model “Bitcoin-cash”. The gesture fascinates as much as it worries: should we see it as a strategic conviction or a major financial risk for a company already under pressure?

In brief
- Bitcoin peaked at around $91,000 in December, far from its peaks, in a market marked by uncertainty.
- Despite this context, Strategy makes a new massive purchase: 10,624 BTC for approximately $962.7 million.
- The operation triggers contrasting reactions, between admiration for its resilience and concern about its increasing exposure to volatility.
- This offensive strategy is seen as a bold bet that could prove visionary… or precipitate the company in the event of a prolonged fall in BTC.
Relentless accumulation despite growing stock market pressure
Michael Saylor continues to ignore the turbulence of the crypto market. While Strategy stock lost more than 50% in a year, the company announced that it acquired 10,624 BTC for approximately $962.7 million, at an average price of $90,615 per crypto.
This announcement, made directly by Saylor on
Indeed, these assets are now valued at nearly $60 billionrepresenting 22% of unrealized gains. In other words, despite a sharp decline in action, Strategy maintains a structurally winning position on its BTC reserves.
In a climate marked by doubts about its solvency, Strategy has taken offensive measures to reassure the markets and avoid a negative spiral. Its CEO, Phong Le, responded to concerns surrounding a possible inability to honor its financial commitments, particularly in terms of dividends. He declared: “there was FUD being circulated that we would not be able to meet our dividend obligations, which caused some to bet bearishly on bitcoin”. In response to these fears:
- Strategy raised $1.44 billion to strengthen its cash position;
- This lifting aims to neutralize the alarmist discourse on a risk of forced sale of assets;
- Management affirms that it remains fully capable of servicing its debt and dividends, even in the event of a prolonged drop in its stock price;
- This financial posture aims to maintain shareholder confidence while continuing the accumulation of BTC without compromise.
This continued accumulation, carried out in a difficult context for the company, sends a clear message: Strategy remains committed to making bitcoin the central pillar of its financial strategy, regardless of stock market turbulence.
Bitcoin, a new digital capital
At the same time as this acquisition, Michael Saylor continues to work to convince major financial institutions. During the Bitcoin MENA in Abu Dhabi, he held numerous meetings with sovereign funds, banks and family offices to defend a renewed vision of bitcoin.
“My message is very simple: we now have digital capital. Bitcoin is digital capital. It's digital gold »he said publicly, before adding: “Based on this, we have a new asset class called digital credit. Digital credit removes the volatility of capital and generates yield ».
With these words, Saylor is no longer content to present bitcoin as a speculative asset, but he now integrates it into a broader logic, that of a digital credit infrastructure with integrated return.
This approach contrasts with recent market figures. In November, inflows into digital asset treasuries (DATs) fell to $1.32 billion, a 34% decline from October.
Yet Strategy alone accounted for over 63% of these inflows, with a previous purchase of $835 million in BTC made on November 17. The contrast between the company's strategy and the general dynamics of the sector calls into question: is it risky stubbornness or visionary anticipation?
With this massive purchase of BTC, the company seeks to restore confidence. Strategy had unveiled a new anti-panic weapon, but the pressure remains palpable. If the market does not rebound, this strategy could become a burden rather than a lever, exposing its limits during periods of prolonged stress.
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