Elon Musk, the easygoing billionaire, has just thrown his feelings in the face of advertisers who have interrupted their advertising campaigns on coward. “Screw you ! ”, he told the companies who were trying to “blackmail X”. It was this November 29, during a conference organized by New York Times in New York.
Elon Musk denounces boycott that will “kill the company”
Social media platform At least that’s the threat posed by the 200 disgruntled advertisers ready to permanently interrupt their advertising campaigns on
If this threat were to weigh heavily on X’s treasury, Elon Musk doesn’t seem to care Also. During the 2023 DealBook Summit in New York this Wednesday, November 29, he apologized for these tweets which he described as “stupid” before letting go without filter.
“If anyone tries to blackmail me with publicity, blackmail me with money, fuck them…..Fuck you….fuck you.” Is that clear ? I hope it is. »
The billionaire who has “no problem being hated” made it clear and it wasn’t Disney CEO Bob Iger, who was in the audience, who would say otherwise. Elon Musk also said “Hello Bob!”, since his company also interrupted advertising campaigns on X.
Musk threatens to turn his fans against advertisers boycotting X
X, which is now worth half of the 44 billion that its acquisition cost, could risk bankruptcy with the contraction of its advertising revenues. Elon Musk recalled that “what this advertising boycott is going to do is kill the company.”
In response, the billionaire with more than 156.1 million followers on X and more than 130 million subscribers on Instagram, launched threats against advertisers. He promised that “the whole world will know that these advertisers killed the company” and that he will “prove it in every detail.”
Fortunately, X doesn’t have native crypto yet. Otherwise, Elon Musk would have made it one of the most volatile cryptos on the market. What is certain is that responding to a threat with a threat was a genius idea. We will see in the coming days how advertisers react to Musk’s exit.
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