NFT: Mattel and Cryptoys launch a collection

Masters of the Universe (MOTU), or Masters of the Universe, is a franchise of toymaker Mattel. This franchise is considered a pop culture classic, with characters like He-Man and She-Ra in its series. She has produced several lines of figurines, series of comics and minicomics. Also included in its catalog video games and animated series. He-Man is one of the franchise’s most popular series. Lately, MOTU has launched memes as well as He-Man and Skeletor toy lines. Now the franchise is celebrating its 40th anniversary. On this occasion, Mattel decided to launch an NFT collection.

An NFT collection featuring key MOTU characters

According to a publication on Twitter of Masters of the Universe (official account of the MOTU franchise) on October 12, Mattel is collaborating with the NFT Cryptoys platform. The collaboration aims to create an NFT collection for Masters of the Universe. This collection of MOTU digital toys due out November 9. Based on the theme of swords and planets, it will be available in a limited edition, with several key characters.

The collaboration aims to create an NFT collection for Masters of the Universe

Masters of the Universe added: β€œ Priced at $39.99 each, you can buy them with a credit or debit card in the US or in cryptoys worldwide. Each maxim (5 Cryptoys cubes purchased per transaction) grants priority access to 2022 airdrops and a golden ticket for early access to future airdrops “.

A collection based on the Flow network

The blockchain technology used by Cryptoys is that of Flow. The latter is the blockchain project on which Dapper Labs’ NFT collections, NBA Top Shot and NFL All Day are based. Additionally, MOTU’s NFT Collection is expected to release in three waves, from November 2022 to January 2023.

On November 9, the collection, which will be launched, β€œwill include four legendary characters: He-Man/Prince Adam, Battle Cat/Cringer, Evil-Lyn and Tri-Klops“. For the next waves, we will find characters such as Man-At-Arms, Beast-Man and Orko.

Mattel’s global head of digital games was enthusiastic about the NFT collectible project. Indeed, Mike DeLaet said Mattel was eager to “provide fans of all ages with a new way to experience He-Man and Masters of the Universe“. It should be noted that before this NFT collection, Mattel had published a line: the Mattel Hot Wheels NFT Garage.

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