France faces a crisis of confidence. François Bayrou, with a budget side maneuver, struggles to find margins. Debts accumulate, growth runs out, and inflation ends more than it stimulates. Meanwhile, more and more French people doubt classic finance, turn to other horizons. The crypto, long considered as adventurers, is gradually imposed itself as a credible alternative. And Kraken's latest study confirms it brilliantly.

In short
- 63.98 % of interested French people think they are buying crypto in the very close future.
- 35.1 % would invest € 1,000 in crypto, ahead of stocks, real estate or classic savings.
- Grand Est and Occitania become the new fertile land of Crypto adoption in France.
- WhatsApp and Telegram are ahead of banks as reliable sources of information on cryptos.
Occitanie, Grand Est: when France discovers a crypto heart
While Paris digests its deficits And debts, the province is thinking about tomorrow. A Study conducted in June 2025 on 2,600 people reveals a striking fact: 63.98 % of French people interested in cryptos Consider buying it soon. In this dynamic, Occitania and Grand Est prove to be the most enthusiastic, even going beyond Île-de-France.
Even more surprising, 63.29 % say they are ready to pay in cryptoa discreet but powerful cultural rocking. Alix Bouxauguet de Kraken, says:
We are no longer faced with a only speculative or short -term population. These French people now see cryptocurrencies as a natural part of their financial daily life. Our responsibility, as an eaters of the ecosystem, is to support this dynamic by more education, accessibility and clear regulation.
Behind this awareness, a reality: 31.1 % already hold crypto-assets, and 32 % have recently transactions. Cryptos are no longer a fashion effect, but an assumed choice. And this even feels in private exchanges: 23.2 % judge their friends as the most reliable sources of information. On WhatsApp, Telegram and at the Bistrot, the crypto is now part of the discussion.
A € 1,000 ticket? The response of the French says a lot
Imagine a Frenchman who discovers € 1,000 on his account, fallen from the sky. What is he doing? According to the study,, 35.1 % would invest them in cryptos, against 27.6 % in traditional assets. A reflex revealing a change of mentalities towards cryptocurrencies.
The figures that tip the scale:
- 63.98 % of crypto non-detentive French people plan to buy it soon;
- 34 % want to integrate the crypto into their savings or retirement plan;
- 75.7 % identify with the idea that crypto looks like them;
- 18 % use messaging apps as a privileged crypto information channel;
- 62.7 % would choose to invest all or part of an unexpected sum.
A diffuse, but robust adoption, carried by desires of freedom, performance, and sometimes … distrust of conventional solutions. This is what Bouxauguet recalls: ” The crucial role of personal relationships in the construction of confidence around cryptos is indisputable. This is precisely why we organized the 'Kraken Tour' in 21 French cities. »»
This crypto-compatible France is only waiting Infrastructure worthy of the name. The ball is in the camp of regulators, platforms, and especially banks, often cautious to popularize these new products.
Another proposal has recently emerged: the popular savings book. The Banque de France sees it as an outcome in the face of the drop in the rate of booklet A at 1.7 % from August 2025. This booklet, still underused, displays 2.7 % yield for modest households. Will it be enough to curb the rush to cryptocurrency? Nothing is less certain. The French seem to have already taken a step towards elsewhere.
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