The OPENSEA US marketplace NFT took a big step towards creating an on-chain application. In an announcement made on Tuesday, the NFT platform announced the purchase of Rally, a mobile -focused web 3 platform, bringing tokens and NFT trading directly to mobile phones.
In short
- Opensea acquires Rally to strengthen NFT and Tokens mobile trading.
- The founders of Rally join Opensea, with Chris Maddern as technical director.
- A new mobile application and DEFI tools will be launched later this year.
- The NFT market reached a hollow in 2025 with a sharp drop in sales and interest.
Rally Acquisition: Opensea strengthens its mobile strategy for NFT and Tokens trading
This recent acquisition shows not only Opensea's intention to create a mobile -oriented trading platform, but also reinforces its objective of making digital assets easily accessible to users. On X, Opensea urged his subscribers to “attach their belts,” adding that “NFT and Tokens trading” Will soon be optimized to hold user pockets.
Rally also revealed that The mobile version of Opensea will be launched “Later this year. As part of the agreement, the co-founders of Rally Chris Maddern and Christine Hall will join the Board of Directors of Opensea to provide their expertise in order to improve the online trading capacities of the platform. In addition, Maddern will also assume the role of technical director of OpenSea.
Opensea has reiterated that this initiative will help advance the platform to the creation of an entirely on-chain application, moving away from the only non-fungible tokens to become a wider service provider based on the blockchain.
Opensea goes beyond NFT trading with new offers
Currently operating on 17 decentralized networks, Opensea is not a novice in the space of digital assets. And by taking advantage of Rally infrastructure, the platform could strengthen its presence on the market by simplifying users' access to DEFI services.
In a recent post on X, Maddern revealed that work is underway for a new product intended to energize the ”DEFI economy for creators, collectors and traders. »The new OpenSea CTO explained that the vision behind this product is not to replace the NFT. On the contrary, it aims to strengthen the sector. He also stressed the importance of simplifying and making concepts accessible such as decentralized finance and perpetual term contracts.
Maddern noted that Oversea has intensified its efforts to become a leading mobile trading platform, most users actively using these devices. He admitted that the company seeks to integrate artificial intelligence in order to make the crypto secure and simple for customers of all levels of experience. However, the details of the project are not yet revealed to the public.
The launch of OS2 introduces mobile access and multi-chain care
OpenSsea's recent expansion in the mobile field is based on the presentation in May of the “OS2” platform. At the heart of this new technology, users can access advanced trading services and features. This includes better research, classification and discovery thanks to the new Labox tabs and explores.
Other features integrated in this new product include:
- Tokens exchanges using integrated liquidity tools.
- Support of more blockchains, with regular additions.
- Aggregated market lists to help you find the best prices.
- Live data and analyzes, including rarity colors, real -time updates and detailed statistics.
- New home page, faster navigation, portfolio side bar and alerts in real time.
- Award program for active users.
Another key feature of this launch is the cross-chain purchasing function of the open beta version, facilitating NFT transactions through different networks.
The fall in NFT worsens with the drop in sales and the decline in the enthusiasm
Despite Opensea's advances in the wider crypto sector, the NFT market experienced a difficult period during the past year. From January 2024 to today, the sector fell to its lowest level. According to Dappradar, NFT sales volume fell From $ 4 billion in January 2024 to $ 823 million in the second quarter of this year.
To insist, this represents a drop of more than 18 % compared to the first quarter of the year, adding a downward trend which has continued for five quarters. Thus, this poor performance makes 2025 the worst year for NFT in terms of results.
The drop in the interest of retailers and the decline in market enthusiasm fueled this sudden fall. And as most NFTs are built on the Ethereum channel, the high costs of ETH gas have become a major concern for potential participants in the market.
Even the flagship collections like Bored Ape Yacht Club have lost value, with new projects achieving zero value. Other main platforms such as Opensea and Blur have recorded discouraging traffic scores despite incentive efforts to relaunch their brand. Although the world football body, FIFA, has advanced its NFT strategy with the recent integration of Ethereum, these efforts were not enough to reverse the downward trend in the sector.
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