Paying your vacation in crypto appeals to 85 % of Europeans

The idea of adjusting your crypto holidays yesterday, still marginal, is settling in the European landscape. A recent survey by Bitget, an exchange platform and a major actor of the web3, highlights a strong trend: the crypto is attracting more and more travelers, despite technical and regulatory obstacles. And the figures speak for themselves.

A traveler pays her European cryptocurrency European holidays at an airport counter, smartphone in hand, emblematic monuments visible behind.

In short

  • Traveling in Crypto already appeals to more than 85 % of Europeans, according to a Bitget study.
  • Advantages, obstacles and role of stablecoins: crypto is invited into tourism.
  • Bitget sees a future where to pay for his vacation in cryptocurrencies will be the norm.

Travelers ready to take the plunge

According to the study, more than 85 % of European users questioned have already used or plan to use the crypto to finance their holidays. The most frequent uses concern daily spending on site (almost 59 %), accommodation (58.59 %) and transport (55.15 %).

This trend is in a broader context where major players in the sector, such as Tether, strengthen their presence on the financial markets, even ahead of Germany on treasury bills with $ 120 billion in assets.

This phenomenon is not by chance. The advantages are multiple: avoid exchange costs, benefit from fast and secure transactions, or even preserve its confidentiality during payments. In Germany and Poland, the search for anonymity is particularly marked, while in Italy, interest in technological innovation prevails.

Generation Z is distinguished by its attention to transaction costs, while generation X favors practicality, especially in remote areas. We are therefore witnessing a transgenerational adoption, each finding in the crypto a response to their specific needs.

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The brakes that slow down adoption

Despite this craze, 58 % of respondents point to the low acceptance of cryptos by tourism players as the main obstacle. If solutions like Bitrefill or Entquel already allow you to indirectly pay services on Hotels.com or Airbnb, the Crypto Direct payment remains rare.

Price volatility also worries 42 % of respondents, while regulatory uncertainty particularly slows down the French market. In Eastern Europe, it is the concerns related to the dominant security.

In this context, the stablecoins are pulled out of the game, acclaimed by 67 % of travelers. Their stable value makes it an ideal tool for current transactions, far ahead of Bitcoin (45 %), which nevertheless remains appreciated thanks to innovations such as Lightning Network.

A promising future for crypto on the trip

As Garcy Chen sums it up, CEO of Bitget ::

Crypto users are looking for practical applications above all. Travel is one of the universal needs, and we are working to make this experience more fluid, efficient and secure.

If the adoption is not yet total, 91 % of respondents estimate that it will be easier to pay your holidays in cryptocurrencies in the coming years. Bitget sees in this trend proof that digital assets are no longer just an investment tool, but also a concrete means of simplifying daily life.

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