The American exchange Kraken is launching “Bundles”, thematic baskets of cryptocurrencies allowing you to instantly diversify your portfolio. Automatic rebalancing, recurring purchases, zero trading fees: a turnkey solution for investors of all levels.
In brief
- Kraken launches Bundles to invest in diversified crypto portfolios in one click.
- Automatic rebalancing and recurring purchases simplify long-term DCA.
- 10 Thematic Bundles cover blue-chips, DeFi, AI, memes and more.
Kraken Bundles: what are they?
Investing in cryptocurrencies can be complex: with more than 20,000 digital assets on the market, it is not always easy to know which ones to position yourself on. Kraken responds to this problem by offering Bundlesa solution allowing you to acquire a set of cryptocurrencies in the form of a thematic lot in a single transaction.
The principle is simple: the user chooses a Bundle corresponding to their strategy, invests the amount of their choice, and the sum is automatically distributed between the different assets in the batch according to percentages predefined by Kraken. For example, investing €100 in the “Duo BTC/ETH” Bundle amounts to acquiring €70 of Bitcoin and €30 of Ethereum in a single click.
Each Bundle contains between 2 and 10 active carefully selected, providing instant diversification without having to manually manage multiple transactions. Mark Greenberg, Global Head of Consumer at Kraken, sums up: “ Investing in cryptocurrencies should be simple. Bundles eliminate complexity and provide an easy way for everyone to build diversified positions over the long term. »
Automatic rebalancing: disciplined management
One of the major advantages of Bundles lies in their system of automatic rebalancing. Over time, the performance of different assets naturally diverges: some grow faster than others, changing the initial portfolio allocation.
Rebalancing occurs every month or every quarter depending on the Bundle chosen, without any additional costs. Kraken automatically adjusts the weightings to keep the allocation aligned with the original strategy. Concretely, this means:
- A strategy that remains on the right trajectory without manual user intervention
- An investment discipline which helps to manage peacefully in the long term
- Eliminating emotional biases which often lead to bad decisions
Be careful though: rebalancing involves partial sales of overweighted assets and purchases of underweighted assets, which can have tax consequences in some jurisdictions. It is recommended to consult a tax advisor.
Recurring purchases: simplified DCA
Bundles integrate perfectly with a strategy of Dollar-Cost Averaging (DCA). According to a Kraken study, 59% of crypto investors use this method to smooth their entry points and reduce the impact of volatility.
The user can configure recurring purchases on their Bundle at a frequency daily, weekly, fortnightly or monthly. Once configured, the system automatically invests according to the defined schedule: this is the “set it and forget it” principle applied to a diversified portfolio.
This automation eliminates the stress linked to “market timing” and promotes regular accumulation, particularly suitable for long-term investors.
The 10 Bundles available on Kraken
At launch, Kraken offers a varied range of thematic Bundles:
- BTC/ETH duo: the classic, with 70% Bitcoin and 30% Ethereum. Quarterly rebalancing.
- Leading cryptos (Blue-Chip): the top 10 assets by capitalization (excluding stablecoins), weighted equally at 10% each. Includes BTC, ETH, SOL, DOGE, XRP, TRX, ADA, HYPE, LINK and AVAX. Quarterly rebalancing.
- Crypto Strategic Reserve (US Strategic Reserve): inspired by the US National Reserve announced by the Trump administration in March 2025. Fair weighting of BTC, ETH, XRP, SOL and ADA.
- Must-have memes: exposure to iconic memecoins: DOGE, PEPE, SHIB, BONK and FARTCOIN.
- DeFi Summer: the fundamental protocols of decentralized finance (swaps, lending, on-chain data).
- Hedge against inflation: combines Bitcoin (crypto innovation) and PAXG (tokenized gold) for an anti-inflation strategy.
- Potential ETFs 2025: assets likely to gain ETF approval and widespread adoption.
- AI x Crypto: projects at the intersection of artificial intelligence and blockchain (data, calculation, infrastructure).
- World Liberty Financial Holdings: the main cryptos held by the DeFi project linked to the Trump family (ETH, wBTC, AAVE, LINK, TRX, ENA in particular).
- Bitcoin Memes (Bitcoin Runes): creative mix between memecoin culture and Bitcoin ecosystem.
Total flexibility: sale and unbundling
Bundles offer complete flexibility. The user can sell their entire Bundle at any time, or choose to “dissolve” it (unbundle) to recover the assets individually in their Kraken wallet. This option allows you to resume manual management if desired.
Performance monitoring is transparent: the application displays variations over 24 hours, 1 week, 1 month, 1 year and since the creation of the Bundle.
What this changes for the investor
For a beginner, building a diversified crypto portfolio requires understanding the specifics of each blockchain, opening compatible wallets and monitoring allocation ratios. Bundles eliminate this friction : one click is enough to gain exposure to an entire sector.
For experienced investors, Bundles allow you to quickly test an emerging theme (AI, gaming, memes) with limited capital, before diving deeper and composing a personalized portfolio.
Point of vigilance: Bundles remain products exposed to crypto volatility, which can be 10 to 50 times higher than that of an equity ETF. Diversification reduces idiosyncratic risk but does not eliminate overall market risk.
In summary: the key points
- Thematic wallets from 2 to 10 cryptos
- Automatic monthly or quarterly rebalancing without fees
- Recurring purchases (daily, weekly, fortnightly, monthly)
- Sale or dissolution at any time
- 10 Bundles available (Blue-Chip, Memes, DeFi, AI, Trump Reserve…)
- Accessible via the Kraken mobile app
This is not investment or cryptoasset advice. Buying, selling or exchanging crypto-assets involves risks of partial or total loss of capital. Payward Europe Solutions Limited (Kraken) is regulated by the Central Bank of Ireland.
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