The latest job offers from the giant Apple are intriguing to say the least. Although always hesitant to use the term metaverse, the tech company seems to be working on it. With the imminent arrival of its VR headset, Apple could have its own metaverse platform. The recruitment of “video” engineers with 3D capabilities seems to indicate this project. Apple’s mixed reality embodiment could directly compete with the metaverse experience offered by Meta’s Horizon Worlds.
The company is hiring for its mixed reality projects
The company’s recent job offers testify to a project in the universe of the metaverse. Indeed, on Nov. 13, Apple posted a series of job postings that appear to show intent to jump into metaverse technology. She would be finalizing her VR helmet, equipped with several cameras, HD screen and an M2 chip.
Apple is currently looking for qualified people in the field of virtual reality (VR) and augmented reality (AR). Among other things, the company is explicitly looking for engineers experienced in developing a 3D mixed reality world. This may imply that it would already be working on its own iteration platform of a platform metaverse. This could, therefore, compete directly with Meta’s Horizon Worlds, where users can interact and build their own world.
Apple sees the term metaverse differently
Apple’s management team openly displays its reluctance to use the term metaverse. This is often associated with different virtual experiences. But according to Tim Cook, this term is too ambiguous and subject to different interpretations. He revealed in an interview the company’s reluctance to join the metaverse hype. According to him, it is important to understand what something is. The Apple CEO added that he is not sure that the general public can know what the metaverse is.
Either way, the company could have its own metaverse, beyond any debate over what term to use. The recruited engineers will indeed build tools and frameworks to “enable connected experiences in a 3D mixed reality world. »
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